- Funding
- $11M seed (Sep 2026)
- Claim
- ~15 hours and $700 saved per product iteration
Complir automates product compliance for retailers and brands, mapping product data against applicable rules at SKU level and regenerating documentation when a regulation changes. Founded in Copenhagen in 2024 by Gustav Bang, Tine Kühnel and Marc Brejner, it counts Flying Tiger Copenhagen, Matas and COOP Trading among its customers. In September 2026 it raised $11 million in a seed round led by General Catalyst, nine months after a $2 million pre-seed.